![]() “American whiskey is losing market share and shelf space in Europe to competitors from Japan and Asia who are taking our place,” Langan lamented. If the 50 percent tariffs kick in, his US exports to Europe will fall to zero, he said, and bouncing back will be tough. Yellow Rose’s shipments to Europe fell by fivefold to just 1,000 cases last year as a result of the tariffs, Langan said. ![]() Distillers say their sales to Europe, a key market for whiskey, will be put on ice indefinitely if that happens.Ī 50 percent tariff would make us “so uncompetitive with a $30 bottle in the US costing 60 euros, that I won’t be able to ship product to Europe anymore,” Michael Langan, general manager of Yellow Rose Distilling of Houston, told The Post. Now, even as the Biden administration works to rebuild US trade relations with Europe and the UK, tariffs on US whiskeys are poised to double on June 1 to 50 percent. Major US whiskey brands - from Woodford Reserve to Jim Beam and Maker’s Mark - have been on the rocks since 2018 over massive 25 percent tariffs imposed on their sales to Europe and the United Kingdom - thanks to a Trump-era war on steel and aluminum imports. President Trump’s lingering trade wars are about to soak American whiskey makers even as the rest of the US booze industry celebrates a recent lifting of tariffs on wine, vodka and rum. Will Biden pressure Xi? Prez speaks with Chinese leader as tensions escalate Trump indictment just leaves the nation facing the same awful choices Will judge toss Hunter plea deal, the rise of low-level crime and other commentary America’s biggest trading partner is no longer China but this country
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